Ready for the big step towards digitization
All right. We can't ignore this digital transformation anymore. That's clear by now. But what is the first step? At Dropsolid we like to start at the beginning, we don't prejudge the facts and we treat our customers as unique cases. First, we map out your current situation. What is already moving? Where are improvements possible? And how do we prioritize the opportunities? This is anything but a one size fits all approach. Because every company is different, has a personal (future) vision and strives for unique values and standards. So we don't push a ready-made solution right in front of your nose.
What is it that we do then? Together with you, we map out all touch points, look for digital opportunities and suggest a number of possible step-by-step plans. That's just the tip of the iceberg. It is important that we never lose sight of your future prospects, we provide a scalable framework and search for the balance between impact and investment.
Once all this has been mapped out, we always start with a thorough analysis. This can go from a high-level research of the current website to a marketing strategy but also, for example, an SEO, competition or advertising analysis. Depending on your goals, wishes and needs, we propose a number of deeper analyses. At Dropsolid we cast this in overarching scans with one main focus point
- For example, you can opt for a 'Digital Marketing Scan', in which our strategists and digital marketers examine the state of your global marketing. This covers everything from SEO to competition and from social media to your current website.
- A 'Digital Performance Scan' goes even further. We also investigate the more profound goals and challenge them. KPIs are defined, we map out the customer journeys and give shape to the conversion funnels. Not enough? There is more!
- Our 'Digital Transformation Scan' digs so deep that tools, processes and other integrations are also explored. This way we look for the real deep-rooted pain points and we offer a suitable solution or alternative. We forget the past for a moment and start with a solid, new digital foundation. One that is aimed at anticipating everything the future has to offer.
What is right for your company? That depends on a lot of different factors. Together with you, we'll choose one of our 7 pre-defined scans, which contain more than 30 different analyses. These scans often involve much more than just an analysis. We also do a number of workshops to gain insight into your internal structure, way of working and current toolstack. We reflect, adjust and evaluate again. And that's just the beginning...
It doesn't have to be that big in the beginning. Even with a small intervention you can go a long way, you can always build further and already start the beginning of a little evolution. You don't have to run a full option automated marketing machine to keep up with the times. Start small with a handy implementation on your website, for example a Mautic integration on your Drupal platform. This way you can begin with marketing automation and prepare your business for the next steps
Don’t blame the world, find a solution
Does this mean that we have to throw millions on the table for a carelessly chosen digital infusion in order to be able to make this digital transformation happen? No. Absolutely not. It's more important to identify the right digital opportunities for your company. And we like to put the emphasis on your company. Because these analyses, opportunities and investments are different for each company.
After a business scan like this, together with you we go over the results, the next steps and the future opportunities. And then? Then the digital world lies at your feet. We offer an extensive range of solutions, possibilities and collaborations. So you're on the right online course towards 2021, and beyond.
Because this path is different for each individual company, it would be too divergent to explain all the tracks. That’s why we only cover a few possibilities: