Digital experiences for real estate

Transform the way you manage and sell properties in your portfolio with digital experiences that fulfill your clients’ real estate dreams. Build stronger relationships with property owners and potential clients and improve your sales and marketing flows with innovative search, virtual tours and support features.
real estate agent giving keys to interracial couple

Here’s how we do it:

  1. Digital-first experiences for real estate that get the deal done
  2. Build your real estate DXP with Dropsolid Experience Cloud
  3. Digital experience advantages for real estate
  4. Building successful customer journeys
  5. Advanced search capabilities
  6. Integrations for your digital experience ecosystem
  7. Drupal and open source for competitive advantage
  8. Calculate the ROI for your real estate business

Digital-first experiences for real estate to get the deal done

Whether you run a boutique property consultancy or a network of real estate agents with dozens of local branches, a strong digital presence is essential for connecting with your audience. A digital-first experience improves the accessibility of listings, expands your marketing reach, reduces operational costs and provides a better overall user experience (UX). A Digital Experience Platform (DXP) revolutionizes the way your real estate business operates, supporting your real estate specialists throughout the entire sales cycle – from the initial listing to a signed contract.

Build your real estate DXP with Dropsolid Experience Cloud

Create a fully integrated, personalized digital experience for your clients and internal teams with Dropsolid Experience Cloud. Fast, intelligent and scalable, with all the capabilities your property professionals need to provide the best real estate experience possible. Our open Digital Experience Platform (DXP) provides a cloud-based ecosystem that real estate agents need to manage their listings and sales funnels. It enables you to build a digital-first sales and rental platform that is easy to set up and maintain. Dropsolid Experience Cloud is based on open-source technology. This means it integrates easily with all other tools and platforms in your existing ecosystem, helping you to scale your digital experience as you grow your business further.

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DXP advantages for the real estate sector

Enhanced property search and viewings

Integrating virtual tours and 3D models of properties allows prospective buyers to get a realistic sense of your listings. Combined with advanced filtering and search capabilities on our platform, potential clients can easily sort through properties, enhancing their user experience (UX).

Automation of internal processes

Connect property management platforms, electronic signature tools and sales enablement software on a single DXP to streamline your entire customer journey and sales process. This simplifies tasks like submitting applications, scheduling viewings and signing contracts.

Data analytics and advanced insights

Real-time platform data, analytics and marketing insights help you track the performance of your listings, landing pages and campaigns. This helps you to make better decisions on how to target your marketing efforts and reach your audience with personalized content.

Scalability and future-proofing

Use a future-proof Digital Experience Platform with scalable architecture to expand with new campaign pages and websites for local estate agents as you grow your real estate brand.

Building successful customer journeys in real estate

Seamless customer journeys are a crucial part of the overall digital experience in real estate. To build the best customer journey for your audience, you need to know who your target audience is, provide the right information at the right time, using the right channel, and create a consistent experience between all touchpoints. A smart Digital Experience Platform guides prospective tenants and buyers through each stage of this journey. It also assists in the sales process, with the integration of appointment software, virtual showings and digital transaction flows as part of your deal funnel.

Advanced search capabilities for all your listings

Creating the perfect search capabilities for online property listings is no simple task. Using open source software and tools like Apache Solr, we can develop advanced search capabilities that fit right in with your Digital Experience Platform. Faceted search techniques help to speed up the search process when applying multiple filters, such as locations, price range and property types. Other advanced functionalities, like spatial search algorithms, ensure relevant results can be displayed faster. Combined with data from your CRM, website visitors are able to set and save search filters and receive alerts when your team members add new properties to the database.

Integrations for your digital experience ecosystem

A smart DXP operates like a well-oiled machine, capable of adding new building blocks on the go. Integrations are a crucial element of a robust digital ecosystem for property consultancies of all sizes. Your agency or network must respond fast to new opportunities like virtual showings and digital contract signing, and that’s where integrations come into play. Dropsolid Experience Cloud provides the future-proof foundation that allows you to connect new and existing MarTech tools and industry-specific software, such as lead management and CRM tools. Built with APIs and webhooks at its core, Dropsolid Experience Cloud is the perfect starting point for building your agency’s digital future.

Drupal and open source for competitive advantage

Our team uses the power of Drupal and open source to build digital experiences for real estate specialists. Dropsolid Experience Cloud relies on Drupal as its underlying core technology, allowing us to build flexible and scalable digital platforms that grow alongside your real estate business. Drupal is leading open-source technology that provides a future-proof foundation for almost any digital experience, providing a superior user experience to both prospective buyers and your internal teams that sets you apart from your competitors.

Calculate the ROI for your real estate business

Smart real estate platforms are designed to deliver return on investment and develop competitive advantage from day one. A fast, scalable and fully integrated digital experience ecosystem allows your estate agents to contribute from any place, at any time and provides support for innovative features as the real estate sector evolves. Using our free ROI calculator for digital experiences, it takes only five minutes to find out the potential return on your investment.

Calculate your digital experience ROI

Ready to build your digital experience?

Find out how other companies like yours tackled their digital challenges with Dropsolid Experience Platform. Get started with our selected case studies, podcasts and insights below.